Synerise closes $23M Series B to Fuel International
SAN FRANCISCO, May 05, 2022 (GLOBE NEWSWIRE) — Synerise, a leading AI-based behavioral data platform headquartered in Poland, has closed a $23 million Series B funding round led by Carpathian Partners, a CEE-focused technology investment fund. The round included a primary capital raise and a secondary equity acquisition and was joined by several leading business angels. The goal of this round is to fund Synerise’s expansion into the US market and continued investment in the company’s behavioral data processing, AI and process automation platform.
Synerise addresses many of the key challenges of modern behavioral data operations by combining real-time heterogeneous data collection and analysis, with automated, AI-enhanced decisions and instant implementation/deployment of business cases. use in real commercial environments. Synerise’s proposal contrasts with how enterprises tend to work with behavioral big data, which often includes expensive technology stacks with multiple disparate systems and applications from multiple vendors, resulting in chaotic system architecture, data silos , security risks and excessive human resources required to staff these operations. As a result, enterprise data ecosystems rarely operate in real time, despite low latency demands from individual solution providers.
Synerise solves these problems. Its end-to-end platform provides an environment from which most of the company’s business processes can be managed. Some of the many use cases possible with Synerise include individualized product recommendations, content management, loyalty systems, marketing automation, predictive analytics, rating and propensity models, prevention churn, NPS measurement, fraud prevention, price optimization, and hyper-segmentation, all working seamlessly across the web, mobile apps, or even physical channels (e.g. point of sale). sale). Real-time execution – less than a second after the triggering event, through data queries, analysis, decisions and automated deployment – is possible thanks to the unparalleled speed of proprietary database technology. Synerize, Terrarium.
“Our vision is to always be in real-time mode, no matter how much data you need to process. We have created, from the ground up, a column- and row-oriented real-time behavioral database engine for the heterogeneous multimodal data ingestion, which powers our platform, enables the daily processing of billions of requests responsible for enterprise-level decisions, without any pre-aggregation or splitting of data into hot and cold storage for operations distinct analytical and transactional. This gives us a competitive advantage in building out-of-the-box and efficient AI models with self-optimization”, commented Jarosław Królewski, CEO and co-founder of Synerise.
Jacek Dąbrowski, Director of Artificial Intelligence at Synerise, added: “We manage model-agnostic features for real-time inference and batch machine learning applications. Our solution also helps automate feature engineering, manage feature releases, serve features to models and document feature definitions Every Synerise AI product is based on a universal input format for all machine learning tasks, operating on raw events without loss of information with updates It’s all packaged in a self-service, low-code and automation platform with reusable components for developers, customers and partners and out-of-the-box products.”
Lukasz Gawlik, Founder and Managing Partner at Carpathian Partners, commented: “We are thrilled to partner with Jarosław and the Synerise team on their journey to building a category leader in the behavioral big data and AI space. We remain impressed with the quality of the architecture of the platform.Combining proprietary database technology, world-class, behavioral AI, and a low-code interface enable an incredibly broad set of use cases applicable across multiple industries.This horizontal nature of Synerise, combined to its flexibility to solve deep vertical Big Data problems, translates into a broad target addressable market opportunity for the company.With a deep pool of incredible technology talent and truly global ambitions, we believe Synerise has all the ingredients necessary to achieve and maintain hyper-growth in the years to come.
Cezary Pietrasik, Co-Founder and Venture Partner at Carpathian Partners, added: “The depth of the Synerise product is staggering. Not even the largest software companies in the United States have such an elegant, unified, high-performance solution. We believe that the combination of the platform’s unique scientific prowess, of a thoughtful reference -market approach and solid funding will enable Synerise to build a huge business in America.We plan to expand the business in the United States rapidly. Cezary will become Synerise’s new president of US operations with a mandate to lead the company’s expansion in North America.
Founded in 2013, Synerise is a B2B SaaS platform allowing its customers to store and process all their heterogeneous data and automate data-related processes with the support of world-class AI and a no-code interface /low-code. Synerise assists enterprise customers in the e-commerce, retail, telecommunications, financial services and automotive sectors in 30 EMEA markets with the collection and analysis of data on customers, users, objects, their behavioral and environmental context, providing actionable analytics and insights, and deploying data-driven decisions in real-world use cases. Synerise’s team of over 150 people operates from offices in Warsaw, Krakow (Poland) and San Francisco (USA). The company is known for its scientific achievements in modeling behavioral data and has been one of the winners of prestigious international AI competitions incl. RecSys Twitter Data Challenge 2021 and KDD Cup 2021, and was ranked as the 17th fastest growing company in the technology sector in Europe according to “FT1000 Europe’s Fastest Growing Companies 2022”. For more information, please visit www.Synerise.com.
About Carpathian Partners
Carpathian Partners is a Late Venture and Early Growth Equity Investment Platform provide development capital to technology-driven companies originating in the CEECs and targeting global markets. Carpathian was founded and is led by seasoned private equity professionals with a track record of over $2 billion in capital deployed across 20 investments. The fund partners are located between London and San Francisco and play an active role in supporting Carpathian’s portfolio companies in scaling and international expansion. For more information, please visit www.carpathianpartners.io.
Contact: [email protected]
Image 1: Synerize
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